JAM NEWSWIRE FOR PR AGENCIES

Your campaign.
Our newsroom.
Into the news.

Turn your client’s campaign into newsroom-ready content, supported by Jam Newswire distribution and active media pitching.Your campaign, prepared for media. Jam Newswire distribution and active pitching.

Talk to us about your campaign
Alison Hammond with a traveller at Paddington Station
Virgin Trains Ticketing · With One Green Bean

More than distribution.
Newsroom expertise
behind your story.

You bring the campaign.
We help make it work as news.

  1. 01

    Prepare.

    Sharpen the angle and prepare the copy, pictures and supporting material.Sharpen the angle. Prepare copy and assets.

  2. 02

    Distribute.

    Take the story out through Jam Newswire, following editorial assessment.Distribute through Jam Newswire after editorial assessment.

  3. 03

    Pitch.

    Actively approach relevant journalists with the story and its strongest angles.Pitch the story to relevant journalists.

  4. 04

    Report.

    Bring publication links and agreed campaign outcomes together.Bring coverage links and outcomes together.

Publishers retain editorial control and decide what they use.

Agencies we work with

Domino’s jetpack delivery campaign

CAMPAIGN IN ACTION · WITH ONE GREEN BEAN

Pizza. Jetpacks.
National headlines.

Photography, film, drone footage and story preparation helped turn a Domino’s activation into material for media.A jetpack activation turned into a media-ready story.

78 pieces of coverage

Reported campaign result · Archive example

Explore the campaign

Ready to go?
Or starting with an idea?

JAM NEWSWIRE

Launch your story.

A campaign, announcement or set of assets ready for media. We sharpen, prepare, distribute and pitch.Campaign ready? We prepare, distribute and pitch.

NEWS GENERATION

Build the story first.

An objective or early idea. We develop the angle and create the evidence and content it needs.Early idea? We build the angle, evidence and content.

The story chooses
the ingredients.

The right support for your brief.

Data-to-News.

Turn research or existing data into a credible news angle. We agree the questions, methodology and research scope before work begins.

People & expertise.

Real experiences, case studies and expert insight bring the story to life, with contributors prepared for media.

Content & production.

Photography, film and activations with a strong visual hook, created around the campaign.

Social-to-News.

Develop social content into a story for media, informed by genuine audience response.

Data-to-News.

Turn research or existing data into a credible news angle. We agree the questions, methodology and research scope before work begins.

People & expertise.

Real experiences, case studies and expert insight bring the story to life, with contributors prepared for media.

Content & production.

Photography, film and activations with a strong visual hook, created around the campaign.

Social-to-News.

Develop social content into a story for media, informed by genuine audience response.

Built around
your team.

Your client relationship stays yours.

We agree our role, client contact and approvals at the outset, including a white-label approach where needed. Your team signs off the media material; we handle media enquiries and reporting.Your team approves the material. We handle media enquiries and reporting, with white-label support where agreed.

Need social publication too?

Social Wire offers paid publication across a network of social pages. Content, pages and timing are agreed separately from earned media outreach.Paid publication across social pages, agreed separately from earned media outreach.

Discuss Social Wire

Got a campaign
ready for the news?

Talk to us about your campaign