FOR ENTREPRENEURS, CREATORS & EXPERTS

Your expertise.
In the spotlight.

Build your reputation through media coverage, interviews and expert commentary.

Tell us your story
indy100: How an injured sports star turned his life around by launching a cleaning company

Selected coverage · 2023

Two ways
into the news.

What you’ve built.
What you can help people understand.

01

Tell your story.

A business you’ve built. A turning point. A new venture. We find the angle and pitch it for profiles, interviews and features.Your business or turning point, shaped for profiles and interviews.

The Independent: An entrepreneurial sneaker specialist shares shoes to flip for cash

The Independent · Selected coverage, 2023

02

Share your expertise.

Make your knowledge relevant to the day’s news. We shape useful, credible commentary and pitch it to the right journalists.Your expertise, shaped into timely commentary for journalists.

Mirror: Money expert Islay Robinson on five common financial mistakes

Mirror · Selected coverage, 2025

You bring the expertise.
We find the angle.

  1. 01

    Find your story.

    Agree what you want to be known for, who you want to reach and the evidence behind your story.Agree your goals, audience and strongest supported angle.

  2. 02

    Get media-ready.

    Shape the pitch, check the facts and prepare your biography, imagery and interview material.Prepare the pitch, facts, biography and imagery.

  3. 03

    Take it to the media.

    Pitch relevant journalists, coordinate opportunities and report the coverage. Publishers decide what they use.Pitch, coordinate opportunities and report coverage. Publishers decide.

For you.
Or your talent.

Work with us directly or through your management team.

We agree the goals, responsibilities and approvals together.

What do you want
to be known for?

Tell us your story