This is how we landed 43 top-tier digital PR links for our marketing client
Discover how JamPrime secured 43 top-tier PR links for Stannp.com, transforming their direct mail business. From tackling email fatigue to leveraging physical mail’s impact, see our digital PR success story! #DigitalPR #SEO #LinkBuilding”
This is how we landed 43 top-tier digital PR links for our #marketing client!
In the dynamic world of digital marketing, success stories are not just about numbers; they’re about strategy, innovation, and the impact of well-executed campaigns. Today, I’m thrilled to share the story of how our team at JamPrime delivered remarkable results for our client, Stannp.com, a trailblazer in the direct mail space.
Our client is doing amazing things in the direct mail space. What started as a one-man band, Stannp.com, now employs 70 people, and the platform is projected to make £20 million from sales this year alone. 📈
They came to us looking to increase brand awareness. 📣
The JamPrime team commissioned stories via our news agency Jam Press around the brand’s rise to success and also about the use case of Stannp’s business and how it relates to the general public.
Working with Stannp, we found that the British public is suffering from ‘email fatigue’ with online retailers now sending physical letters to remind customers of items sitting in their digital shopping baskets.
Healthy food delivery firms and fashion businesses are among the types of companies taking to snail mail to encourage shoppers to return online and finish their purchase.
Others in the estate agency and utilities sectors also send letters and postcards featuring QR codes for easy digital access. 📭
A handful of retailers are even including a picture of the items that have been abandoned in the basket.
This revelation follows new data that shows that around 20–30% of marketing emails are opened, compared to 90% of post that comes through the letterbox!
This is a great news story! 📰
We distributed this story via the JamNewsWire, then we sat back with a cup of tea, and waited for the links to drop in. ☕
The result?
Top-tier news outlets published the article, with prominent links back to our client’s website.
In the digital age, building a brand is no longer just about visibility; it’s about establishing credibility and trust that resonates with consumers. Digital PR has become the backbone of an effective online brand strategy, especially for companies looking to boost their online authority and foster consumer trust. This approach goes beyond traditional marketing […]
At JamPrime, we pride ourselves on being agile and responsive to the news cycle, always ready to turn the latest trending stories into impactful PR moments for our clients.
Joey Essex’s entry into Love Island is a game-changer. A personal branding expert reveals he could earn £5 million through social media, endorsements, and new ventures.
The UK aerospace sector contributes £37 billion to the economy. Partner with JamPrime PR for strategic aerospace and space tech public relations to elevate your brand and message.
5 June 2024
Related Work
Domino’s – Rocket Man
One Green Bean, our brilliant client, came to us at JamPrime to help them execute their ingenious idea for their client, Domino’s, of mocking up Glastonbury festival-goers having pizza delivered to them by jetpack. We rolled up our sleeves and got right down to business.